Asia’s Most Important Toy Fair
The Hong Kong Toys & Games Fair has developed into the most important fair for the Asian market. It provides the link for business relationships between Africa, America and Europe on the one hand and the Asia-Pacific region on the other.
Some 2,000 exhibitors presented their products to 41,340 visitors at the Hong Kong fair in 2014. The Hong Kong Toys & Games Fair has thus established itself as the second largest event after Spielwarenmesse®.
Spielwarenmesse eG and the Hong Kong Trade Development Council (HKTDC) signed a cooperation agreement on 3 July 2008, which made the World of Toys Pavilion possible.